Who created it
Tools for Humanity (TFH), Sam Altman, Alex Blania, Max Novendstern
Why it was created
To build a global system for proving a “unique human” (World ID) and to drive network growth through WLD distribution (grants/incentives) and community participation in protocol governance.
How it’s used
- Receiving periodic WLD grants/airdrops for verified users (where available)
- Participating in governance (votes/proposals on the protocol and its parameters)
- Using the World App ecosystem (potential payments/internal mechanics as decided by the community)
- Transferring/holding WLD and interacting with DeFi infrastructure (via Ethereum/Optimism)
Risks
- Regulatory bans/suspensions due to biometrics and GDPR.
- Risk of forced deletion of already collected data or a finding that processing violates GDPR.
- Risk of challenges to “informed consent” and its revocability, including age-verification issues (which directly damages trust and can trigger further proceedings).
- Risk of trading/reselling World ID and “grey-market” schemes involving verified accounts, meaning apps relying on World ID may face fraudsters posing as “verified people”.
- Risk of price manipulation/speculation driven by predictable token unlocks for the team/investors and increasing circulating supply (fuel for mistrust in distribution “fairness”).
- Risk of centralisation and “manual” rule-setting within the ecosystem (key components controlled by Tools for Humanity and related entities), which the market may view as a conflict of interest or a source of manipulation.
- Risk of reputational incidents and country-level shutdowns (e.g., suspension of activities in Kenya during investigations), which can abruptly restrict access to verification and onboarding.
- Risk of bans/closures by privacy regulators (e.g., orders to cease operations in Hong Kong over data-collection concerns).
FAQ
- What matters more in the project — the WLD token or World ID?
- The core product is World ID (proof that a human is unique), while WLD is a separate crypto-asset used for incentives and, where available, can be used within the ecosystem.
- Why does the project face reputational risk and mistrust?
- Because it involves biometric data (high sensitivity and regulatory scrutiny) and tokenomics, including unlocks and supply growth, which markets may perceive as drivers of speculation and price pressure.
- Have there been official shutdowns or restrictions by authorities?
- Yes. In several jurisdictions, suspensions and regulatory orders have been recorded regarding privacy and the legality of data processing.
- Is fraud involving “verified” accounts possible?
- Yes. There is a risk of grey-market activity (e.g., selling/transferring accounts or attempts to bypass procedures), so services typically need additional anti-fraud controls alongside World ID.